Google Announced Free Webinar in July 2008

Filed Under (SEO) by dominatingseo on 30-06-2008

For the first time ever, Google is going to throw free Webinar for helping Webmasters and website owners to clarify the importance of their 3 major free tools i.e. Google Webmaster Tools, Analytics, and Website Optimizer. Their specialized teams will join forces to hold this free online seminar.

They will let attendees know that how using all three of these tools together, they can gain a comprehensive understanding of your pages visibility on Google, how their visitors interact with their site, and what content will most effectively get them to take the desired action.

This online seminar will be hosted by Google’s specialize team and will cover following topics:

  • Brief introductions to their products
  • Highlight recent product updates and releases
  • Discuss the benefits of using all three products together
  • Answer common questions submitted by attendees

Anyone can attend this online seminar, its free and easy to register. To register for this seminar, click here.

Google’s first-ever webinar for Webmaster Tools, Analytics, and Website Optimizer will take place at:

DATE: Tuesday, July 8
TIME: 9:00 a.m. PT (Pacific Time)

One you get registered, Google will invite you to submit any specific topics you’d like their team to cover during this seminar.

I have already registered for it, now it your turn.

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SEO Secrets for Better Ranking

Filed Under (SEO) by dominatingseo on 18-05-2008

Tagged Under : , ,

From one of my source I got the link of these SEO secrets, I have gone through it and find it worth sharing with all my readers who want apply SEO tactics to their websites & get online business. So let go through it.

  • Spend handsome time focusing on the key words that your customer is using to find you.
  • Read your service or product inquiry emails or other conversation to discover the language your potential customer/users use.
  • Focus on optimizing for no more than 5 to 10 keywords for a single page.
  • Remember that the title tag is most important and you don’t need to have the company name in each title tag. So integrate your important keywords there.
  • Limit the title tag to 65 characters and use a unique title for each page.
  • Call your customers and find out what keywords they would use when searching for your product or service.
  • Try to buy domain with your important keywords and also use your keywords in the URL.
  • Always use dash (-) in replacement to underscore ( _ ), because Search Engine treats dash (-) as a separator / space.
  • Keep posting reviews of your product & service on social media websites.
  • Buy domains related to your brand to make sure you have maximum control of your online image.
  • Make sure when you insert image, you give them caption & alt tag properly with your keyword phrases.
  • Don’t use a directory/folder called images. Use instead a directory name that contains a keyword. That will help in integrating keywords in URL.
  • Minimize duplicate content as much as possible by using “no index” and “no follow” tags where duplicate wording is necessary. Especially in blogs.
  • Optimize your website’s loading time. It is likely this metric will factor into your search engine rankings but it do matter in PPC Campaign.
  • Favor sub directories over sub domains as sub domains will dilute your “link juice”.
  • Buy an established web site (if possible). Pre year 2001 is ideal, as Google treats older website more trustworthy.
  • Use PPC early to help supplement organic traffic. Ditch the PPC campaign when your organic traffic is greater than the PPC traffic.
  • Meta keywords are not needed, but use the Meta description for your increasing CTR ratio.

If you want to read more, continue reading “19 Secrets From LA’s Top SEO Firm

Reading this, I hope you will get basic idea about SEO strategy & Secrets.

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How to Optimize Flash Websites

Filed Under (SEO) by dominatingseo on 05-05-2008

To understand search engine ranking algorithm is quite complicated task. As each search engine has its own algorithm to evaluate value of webpage and no one knows exact factors and validation of that algorithm. The awareness of SEO has increased these days and so lots of website owners want to apply SEO techniques on their websites.

While making WebPages why any webmaster thinks twice before integrating Flash page? The reason number of SEOs has states for not making flash pages is that Flash is not Search Engine Friendly, but why is it so? Why are they saying so? What’s the reason behind, Flash not being an SE Friendly? The answer to this question is very simple and straight forward but some people have made it very complicated. So let’s have some information about why flash is used heavily by website owners and how should we apply SEO techniques to it.

Flash pages can attract visitor easily, as visitors would not have to read anything and they are given everything what they want with flash movie. Another reason, why people love to see flash design is that flash pages are very interactive by nature. Flash design attracts visitors, so direct traffic would increase and ultimately ends up with online sales, so shouldn’t we use flash? Today most of SEO practitioners are aware of best techniques for ranking your page higher in Search Engines, but what exactly client want is ‘SALES’ and Flash help you to get sales. Flash force visitor to surf our site and to bring them the sales. So should website owner integrate flash pages or not?

Search engines always prefer to crawl text rather then images, flash, and other scripts. So when your client needs flash in page and as well want to apply SEO techniques then use enough text content and keywords in combination with Flash. So your visitors will be satisfied as well your visibility will increase in SERPs (Search Engine Ranking Positions). You can easily and effectively use flash in your html pages. If your HTML page contains some flash areas then it will look interesting and search engine friendly also as text links and good content is there.

Link Building is also as important as any SEO technique, so concentrate on this area also. While building links you should always take care of anchor text and quality of links. The links should be from relevant and some what authentic websites to get benefit. All quality back links to your flash site will help the search engine to find out your website, and all good links bring traffic to your site when you’re not indexed.

Moreover flash pages would be very useful while using Google Adword, Yahoo Search Marketing or another Pay Per Click (PPC) option. As your Ad won’t rank according to that complicated algorithm, the only matters here is Cost-Per-Click Bid, Relevance and Click-Through-Ratio. So once a visitor comes on your website through PPC Campaign you can easily convert it into sales.

As each coin has two sides so do flash has. The only thing matter here is how you use it. Use flash while taking some tips in minds, which are as under:

Tips for using Flash in website

• Use accessibility features in Macromedia’s Studio MX to enhance the Flash. This will help accessibility readers purvey the content to visitors that rely upon the options in their browsers.

• Your Flash links should point to HTML pages, not another Flash page because now a days search engine has improved their ability to read the link in flash but still not successful in reading content. So it may not index content if the link from Flash page just points to another Flash page.

• Advise to the Flash designer that to use motion & static text as much as possible. This will help also reduces the rate of duplicate content.

• Give control to the user to skip or turn off sounds and animations or jump to the site before completing movie.

• Don’t effort to cover content or text with Flash.

• Use perfect combination of flash and content on page.

• Use text link to other pages.

Happy SEOing.

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Altaf GilaniMy name is Altaf Gilani, I am Commerce Graduate & PGD HRM Certificate holder from Ahmedabad, Gujarat, India. Currently, I am pursuing my MBA from ICFAI University. I have 2+ years of combine experience in SEO, SEM, Web Analytics & Internet Marketing field. I have started freelancing for SEO Projects.


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