I always say that SEO is an Art and I repeat it’s an Art. It requires deep understanding of SE’s Algorithm and planning SEO strategies accordingly. So I believe that planning strategies is the pillar for successful SEO, so invest as much time as possible on planning your strategy before starting your project.

The two things, I think are most important while planning an SEO Strategies for your projects are website analysis and competitor’s analysis.

Before couple of months I wrote a post about Factors of Website Analysis, but still I haven’t written anything about competitor’s analysis, so I would like to highlights it in this post.

I think competitor analysis is a fundamental step while planning SEO strategy for your project. Before you plan your SEO strategy the 3 most important “must know” are:

1. About Your Business & Website
2. About Your Competitor Website
3. SE Algorithm

I don’t believe in stealing strategies from other website and implementing same on my websites to get successful. But as well, I do think that there is nothing wrong in analyzing successful websites and taking inspiration from them to get online success.

There are many SEO, who think that it’s best to get on with their own plans and ignore what their competitors are doing, but I don’t thinks its right. We should always analyze as well keep the track the actions of your competitors and move your project accordingly.

After analyzing your competitor, don’t just push ditto strategy for your project. Take inspiration from your competitor’s website, work out on market trend and do serious brainstorming for value addition. Because SEO is always about innovation, so it might be possible that something that worked today, might not work tomorrow and vice versa.

If your competitor can be success with what you have analyzed from their website, then you can definitely dominate them with their strategy plus your value addition, don’t you think so? So I feel competitor analysis is “must do” step for preparing any successful SEO strategy.

To highlight more about competitor analysis, my next post will on Competitor Analysis very soon. Till then, Ciao and Take Care of yourself.

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